I've been working with a team of students at NYU this semester who are providing invaluable feedback on our marketing efforts. In a nutshell, we should gear the web site and marketing efforts more toward prospective donors vs. our current donors. As a first step toward this, I've opened up more of the site so it's visible to non-donors and search engines. Namely, the list of nominees and discussion page for each are no longer hidden behind a "pay-wall." Voting of course remains exclusive to donors! ($1 per month is not too much to ask, right?!)
We held a really productive board meeting last week, and great ideas abound. Be on the lookout for more changes at Charitocracy and a new marketing promotion... Donors, get a head start by inviting friends to join us now. It'll give you a competitive advantage, and the stakes will be high!
April 2019 winner: National Military Family Association
On Tuesday night we named Charitocracy's 32nd monthly winner. Congratulations to National Military Family Association. They offer support and programs for service members, their spouses, and their children. NMFA has been in the Top 3 for 6 months, and in the Top 10 for 2 years!
Now you have a week to further sweeten the pot with a special one-time donation of any amount, which we'll add straight to the check we write to National Military Family Association next week.
Before you go, check out this video hot off the presses from NMFA. It shows one of the ways they support military families: making lives easier for military kids who have to bounce from school to school. Then feel good about your part in our collective $1713+ grant to help with their work!
Have a great May and be sure to log into Charitocracy to update your votes or nominate a new cause!